+44 (0) 1202 701 828
The Aim of Digipigz
“To bridge the gap between businesses and the next generation, delivering focused insights from the minds of our loudest young voices, whilst providing the next generation with an outlet to express their knowledge as well access to a likeminded and supportive community.”
Businesses looking to market products or services to young people need to understand the way they think; buying patterns, retail habits and brand loyalties. It’s difficult for a regular ‘adult run’ creative agency to get into the mindset of a young person, and without insight and access to this complex generation, there is a very real danger that the key messages and communications won’t appeal or be relevant to the target audience.
Unfortunately, there’s no easy brain transplant just yet. Businesses who understand their target audience are more profitable. The internet and social media means trends are changing quicker than ever making our youth a complex demographic and no one else can interpret their own thought processes better than themselves.
We have a community made up of young, enthusiastic talent, hand-picked to provide clients with a trusted and bespoke service that allows them to listen and learn from their target audience directly. There are over 7 million 16-24 year olds living in the UK. This isn’t a school or a community group that’ll take anyone and everyone. We find, host and grow talent and ambition. Far from a standard focus group, Digipigz recruits our young consultants on the basis that they are industry astute and commercially sharp, guaranteeing valuable feedback from our ‘Digital Guinea Pigs’.
This allows us to offer bespoke, tailored options fitting the client’s precise needs, as well as the ability to provide instant updates from this ever changing demographic.
In return for their dedication to the community, aside from being ‘something to put on your CV’, Digipigz provides our young consultants with exclusive opportunities to gain experience and understanding that standard work experience and education system careers days can’t offer. Beyond this Digipigz provides a social community to mix with and whole host of tangible benefits.
We are working on putting on a series of workshops to develop skills as well as organising events to allow those driven, determined young people within our community to mix and meet with each other.
Wanna join our community?
If you are aged 16-24 and are interested in becoming a young consultant, the sign up process is simple. All you need to do is follow this link and answer a few questions. Back at The Hut, we will review your application, and contact you from there.
Remember, there are over 7 million 16-24 year olds living in the UK. This isn’t a school or a community group who’ll take anyone and everyone. We find talent and ambition. Show us that you are something special in your application.
We don’t require any commitment such as dedicated time or money, only that you act respectfully once accepted, we can talk more about this later though.
If you have any questions, don’t go sweating like a pig in a butchers shop, you can drop us an email here or give us a call on 01202 701828
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